| 名称 | Global marketing strategies | |
| 索引号 | F740.2/E996.2 | |
| 分类号 | F740.2 F740.2(世界市场) F740(国际贸易理论与方法) F74(国际贸易) F7(贸易经济) F(经济) |
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| 作者 | ||
| 出版社 | Boston : Houghton Mifflin, c1992. | |
| ISBN | ||
| 页数 | xxiii, 899 p. : ill. ; 24 cm. | |
| 价格 | ||
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| 简介 | ||
| 注解 | Rev. ed. of: International marketing management. c1988. Includes bibliographical references and indexes. | |
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