大拱桥--暨南大学学生门户 » 图书馆 » 广告 » Co-op advertising
名称 Co-op advertising
索引号 F713.8/E995
分类号 F713.8
F713.8(广告)
F713(商品流通与市场)
F71(国内贸易经济)
F7(贸易经济)
F(经济)
作者
出版社 Lincolnwood, Ill., USA : NTC Business Books, c1995.
ISBN
页数 xix, 226 p. : ill. ; 24 cm.
价格
标签
简介
注解 "Published in conjunction with the Association of National Advertisers, Inc., by NTC Business Books." Includes bibliographical references (p. 217-218) and index. 其他题名：the authoritative guide to promotional allowance marketing for advertisers, retailers, and distributors