| 名称 | Creative strategy in advertising | |
| 索引号 | F713.8/E9010.9 | |
| 分类号 | F713.8 F713.8(广告) F713(商品流通与市场) F71(国内贸易经济) F7(贸易经济) F(经济) |
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| 作者 | Drewniany、 Bonnie L.、Jewler、 A. Jerome.、 | |
| 出版社 | 大连 : Dongbei University of Finance & Economics Press, 2008. | |
| ISBN | ||
| 页数 | [11], 259 p. : ill. ; 27 cm. | |
| 价格 | ||
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| 简介 | ||
| 注解 | Jewler's name appears first on the previous edition. 附註 Includes bibliographical references. 附注 Reprint. Originally published: Boston, MA, USA : Thomson/Wadsworth, c2008. 9780495095699 . | |










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