| 名称 | The Advertising Association handbook | |
| 索引号 | F713.8-62/E902 | |
| 分类号 | F713.8-62 F713.8(广告) F713(商品流通与市场) F71(国内贸易经济) F7(贸易经济) F(经济) |
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| 出版社 | London ; New York : Holt, Rinehart and Winston with the Advertising Association, c1983 | |
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| 页数 | xvii, 378 p. : ill. ; 25 cm | |
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