职场英语  (0)

职场英语 课程中文简介
本课程针对社会对大学生英语应用能力的需求，旨在培养学生在职业场所应用外语的能力，同时培养学生跨文化交际的意识。本课程以交际法为原则，通过课程设计的系列活动，为学生提供在交际中创造性地使用知识的机会，还结合各种练习对其文化素质、思辨能力、道德修养等进行综合训练。本课程分为4个模块（module），即job hunting（走进职场）、effective socializing（职场社交）、business communication（职场沟通）和 sales and marketing（销售与市场），每个模块下的三个单元将内容具体化。课程内容涵盖了从初入职场到职场中的社交、沟通，再到具体工作中的市场营销的各个方面 ，层层递进，由浅入深，由易到难。课程以语言学习为目的，任务教学为手段，融汇话题、交际功能和语言结构为一体，希望能够帮助学生适应多元文化，顺利进入职场，成为工作中出类拔萃的人才做必要的准备。课程内容：module 1 job hunting unit 1 recruitment and job advertisementunit 2 job application unit 3 job interviewing and résumésmodule 2 effective socializingunit 4 decent diplomacy unit 5 meals unit 6 entertainingmodule 3 business communication unit 7 telephoning unit 8 “small talks” and meetings unit 9 dealing with office affairsmodule 4 sales and marketing unit 10 marketing unit 11 presentations and report unit 12 negotiating
Course Description
In order to satisfy the requirements from the society for college graduates’ practical English ability, this course aims to develop and further students’ ability in English at work as well as enhancing their cross-cultural awareness. Guided by the communicative principles and through series of customized activities, this course provides students with opportunities to creatively use what they have learned, and with comprehensive trainings on cultural qualities, speculative competence and moral cultivation. This course is divided into four modules, i.e. Job Hunting, Effective Socializing, Business Communication, Sales and Marketing, with each reified in three units. The contents, focusing on language use with the based teaching approach, cover the aspects step by step from looking for job to socializing and communication at work, to negotiating and marketing, integrating work-related topics with communicative function and language competence. This course hopes to facilitate basic knowledge for students to adapt to the future working environment.Contents：Module 1 Job Hunting Unit 1 Recruitment and Job AdvertisementUnit 2 Job Application Unit 3 Job Interviewing and RésumésModule 2 Effective SocializingUnit 4 Decent Diplomacy Unit 5 Meals Unit 6 EntertainingModule 3 Business Communication Unit 7 Telephoning Unit 8 “Small Talks” and Meetings Unit 9 Dealing with Office AffairsModule 4 Sales and Marketing Unit 10 Marketing Unit 11 Presentations and Report Unit 12 Negotiating

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