| 名称 | Marketing simulation : a decision support system approach | |
| 索引号 | F713.5/E9943.3 | |
| 分类号 | F713.5 F713.5(市场) F713(商品流通与市场) F71(国内贸易经济) F7(贸易经济) F(经济) |
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| 作者 | Bush、 Ronald F.、Burns、 Alvin C.、Brobst、 Bob. Marketing simulation.、 | |
| 出版社 | New York, NY : HarperCollins, c1991. | |
| ISBN | ||
| 页数 | xiii, 143 p. : ill. ; 28 cm. + 1 computer disk (3 1/2 in.) | |
| 价格 | ||
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| 简介 | ||
| 注解 | Rev. ed. of: Marketing simulation / Bob Brobst, Ronald F. Bush. 2nd ed. c1983. System requirements for computer disk: IBM and IBM-compatible microcomputers, or virtually any DOS-based computer; 640K; BASIC; Lotus 1-2-3 or another Lotus-compatible spreadsheet program. Includes index. | |










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