大拱桥--暨南大学学生门户 » 图书馆 » 电子贸易、网上贸易 » The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
名称 The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
索引号 F713.36/E20107.2
分类号 F713.36
F713.36(电子贸易、网上贸易)
F713.3(商品销售)
F713(商品流通与市场)
F71(国内贸易经济)
F7(贸易经济)
F(经济)
作者 Scott、 David Meerman.、
出版社 Hoboken, N.J. : John Wiley & Sons, c2010.
ISBN
页数 xxx, 289 p. ; 23 cm.
价格
标签
简介
注解 Rev. ed. of: The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly. 2007. Includes index.