大拱桥--暨南大学学生门户 » 图书馆 » 搜索包含 advertising 的图书(共215本)

Advertising language : a pragmatic approach to advertisements in Britain and Japan

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索取号：F713.8/E998
作者：
出版社：London ; New York : Routledge, 1994.

Contemporary advertising

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索取号：F713.8/E909.3
作者：
出版社：Homewood, Ill. : Irwin, 1989.

Radio advertising : the authoritative handbook

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索取号：J524.3/E991.2
作者：Schulberg、 Pete.、Shulberg、 Bob.、
出版社：Lincolnwood, Ill. : NTC Business Books, 1995.

Co-op advertising

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索取号：F713.8/E995
作者：
出版社：Lincolnwood, Ill., USA : NTC Business Books, c1995.

Great advertising campaigns : goals and accomplishments

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索取号：J524.3/E993
作者：Ind、 Nicholas.、
出版社：Lincolnwood, Ill. : NTC Business Books, 1993.

Advertising media planning

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索取号：F713.8/E9027.3
作者：Sissors、 Jack Zanville、 1919-、Bumba、 Lincoln.、
出版社：Lincolnwood, Ill., USA : NTC Business Books, c1989.

Canadian Advertising in Action

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索取号：F713.8/E9916.2
作者：
出版社：Scarborough,Ontario : Prentice-Hall Canada Inc., 1992.

Contemporary advertising

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索取号：F713.8/E9914.5
作者：
出版社：Burr Ridge, Ill. : Irwin, c1994.

The design of advertising

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索取号：F713.8/E9023.6
作者：Nelson、 Roy Paul.、
出版社：Dubuque, Iowa : Wm.C. Brown Publishers, c1989.

Kleppner's advertising procedure

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索取号：F713.8/E9913.12
作者：
出版社：Englewood Cliffs, N.J. : Prentice Hall, c1993.

Great print advertising : creative approaches, strategies, and tactics

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索取号：J524.3/E997
作者：Antin、 Tony.、
出版社：New York : J. Wiley, c1993.

Culture and the ad : exploring otherness in the world of advertising

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索取号：J524.3/E995
作者：O'Barr、 William M.、
出版社：Boulder, Colo. : Westview Press, 1994.

Commodity advertising : the economics and measurement of generic programs

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索取号：F713.8/E9918
作者：Forker、 Olan D.、Ward、 Ronald W.、
出版社：New York : Lexington Books, c1993.

The Ad men and women : a biographical dictionary of advertising

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索取号：K837.1257/E991
作者：
出版社：Westport, Conn. : Greenwood Press, 1994.

The new icons? : the art of television advertising

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索取号：J524.3/E992
作者：Rutherford、 Paul.、
出版社：Toronto ; Buffalo : University of Toronto Press, c1994.

Brand equity & advertising : advertising's role in building strong brands

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索取号：F713.8/E9915
作者：
出版社：Hillsdale, N.J. : L. Erlbaum Associates, c1993.